comma writes, speaks,
sums it up perfectly,
markets, dares to do something,
plans, develops, advises,
communicates for
Hotel and tourism industry.
Anyone who wants to succeed in the hotel and tourism industry needs good stories. Every good story begins with a unique idea and vision. And it culminates with someone who knows how to tell it perfectly. A medium that "blares" this story to the public. What exactly is your story? Your brilliant idea? The unique selling proposition of your business? Together, we'll find your positioning and give it a voice and a platform to properly share it with the world!
Comma PR & Marketing Agency – powerful voices for your stories
Six women who are passionate about their work. Creative minds with powerful voices. Skilled and articulate. Confident, professional, with a keen eye for detail. Anything but shy. With an exclusive network of partners for all your marketing needs. We know the tourism industry inside and out. And we maintain an authentic, straightforward, informative, and always individual and personal approach with our clients.
We are
You know the saying: actions speak louder than words. And while we're excellent at sharing our industry knowledge with you, we're primarily doers. We demonstrate genuine hands-on expertise in PR & media relations, online and influencer marketing, as well as strategy, concept development, and consulting. With passion, intelligence, and intuition, we ensure that your brand awareness, and consequently your occupancy rates and, most importantly, your profits, increase. And increase. And increase...
We offer
In a world where (almost) everything already exists, there's one thing that's truly unique: you and your business! The art lies in showcasing this uniqueness effectively and communicating it appropriately. Of course, you already know this. But is it being implemented professionally? Let's tackle it together! With a strategy, a concept, and PR and marketing measures tailored specifically to your needs.
You are looking
Nicole Rathgeb-Höll
Geschäftsführung
Energiebündel und Tausendsassa mit kreativem Kopf und unfehlbarem Gespür für Trends. Absoluter Genussmensch mit Sinn für feine Kulinarik und schöne Orte. Packt einfach an und arbeitet dadurch eigentlich immer an neuen Projekten. Ihr Office verlegt sie dafür manchmal auch kurzerhand nach Südafrika oder „sonstwohin“ auf der Welt.
Birgit Tinhof
PR | Digital Marketing | Google
Wer Ideenreichtum und Leidenschaft sagt, muss auch ihren Namen nennen. Als kreativer Geist mit feinem Gespür liebt sie es, zu gestalten. Sie ist unser Online-Marketing-Profi und strebt stets nach Verbesserung. Zwischendurch gönnt aber sogar sie sich mal eine Pause. Am liebsten am Meer oder irgendwo in den heimischen Bergen.
Angela Kerschhackel
PR | Kommunikation | Marketing
Vereint das Beste aus beiden Welten: Ist kreativ und strukturiert zugleich. Ein diplomatischer Ruhepol, der weiter denkt. Mit einer ausgeprägten Leidenschaft für Yoga und die bunte Welt der Kräuter. Sammelt sich vorm Arbeitstag gerne mit einer anregenden Meditation. Und verbringt die Wochenenden bevorzugt auf dem geliebten Snowboard im Pulverschnee.
Michelle Forstner
PR | Kommunikation | Newsletter Marketing
Was gute Kommunikation bewirkt, hat sie im Arbeitsalltag an der Hotelrezeption und im Tourismusmarketing erfahren. Dort, wo ein Lächeln entscheidet, ob jemand wiederkommt. Heute denkt sie Kommunikation genau so. Aus der Perspektive der Gäste. Immer mit Blick fürs Detail und einem feinen Gespür für das was in Erinnerung bleibt. Und wenn es passt, schreibt sie auch gerne mal mit einem Augenzwinkern. Denn gute Kommunikation darf berühren, überzeugen und manchmal auch zum Schmunzeln bringen. Außerhalb vom Büro ist sie gerne in der Natur oder selbst auf Urlaub, mit einer besonderen Vorliebe für den Norden.
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Silvia Moser-Mittermair
PR | Social Media | Kommunikation
Silvia schreibt, organisiert, fädelt Kooperationen ein und kümmert sich um Influencer Collabs. Im Büro ist sie leider viel zu selten, denn Silvia liebt es zu reisen - naheliegend und in die Ferne. Unter dem Motto „Mein Büro ist dort, wo ich WLAN habe“ unterstützt sie COMMA PR von überall auf der Welt und sorgt damit für neue Inputs und Inspirationen. Unser Earlybird ist gefühlt immer aktiv: Neben der Arbeit treibt sie Sport, ist auf Reisen und kocht liebend gerne mit ihrem Mann.
Leonie Wieser
PR | Kommunikation | Social Media
Verliert sich gerne mal ein wenig im Chaos, bleibt dabei aber stets gut gelaunt: Als Jüngste im Bunde bereichert Leonie das Comma-Team seit Herbst 2024 mit ihrer offenen, kommunikativen Art. Einen lustigen Spruch hat die waschechte Ennspongauerin eigentlich immer auf den Lippen. Wo man sie an freien Tagen findet? Im Winter am Berg. Sommers am Strand.
The core of our work? Compelling press materials. The professional image of our clients depends on them. We create press releases for various topics and seasons with meticulous attention to detail. Customized materials are essential to us.
What we are really good at
Being seen and being heard and read. That's the be-all and end-all for a tourism business. Because if you don't have an external presence, you don't have any presence at all. And that's precisely where we come in for you. We create unique stories that fit your company. We look behind the scenes, utilize all the latest tools, while putting you in the spotlight and making you the headline news. Because you belong nowhere else.
Your benefit?
Public relations work helps to enhance your company's image and brand awareness. By strategically using ongoing positive messaging about your hotel, we strengthen the trust of existing guests and attract potential new guests. The result? Improved market position, long-term success, and increased revenue.Pro-ethics seal of the
Austrian Advertising Council
The Pro-Ethics Seal is an award for advertising companies, agencies, and media companies that have a headquarters, branch, or subsidiary in Austria. It applies to all advertising activities undertaken by the company for itself and others within the territory of the Republic of Austria. Advertising activities in this context also include those related to the company's public image, provided they are directed at the general public or even just a specific individual and go beyond internal corporate communications. Agency Comma was awarded the Pro-Ethics Seal in 2016.
The award will be given to those companies that have achieved this in their advertising measures.
support the ethical and moral principles of the Code of Ethics of the Austrian Advertising Industry (FOR Advertising Ethics)
to uphold the communal, socio-ethical principles of the communications industry (FOR self-regulation)
and in this form advocate FOR freedom from advertising and AGAINST advertising bans (FOR freedom from advertising)
It's a broad concept – because nowhere else does so much change in such a short time. To remain visible in the future – across all channels – your online presence simply has to be spot on. It's an area where we're not only experts, but in some ways even ahead of the curve. Let's make Google, YouTube, Pinterest, Bing, Chatgpt, and others your channels, too.
Your benefit?
Increased visibility, better customer engagement, and above all, boosted sales and profits – these are the hallmarks of a professional online marketing strategy. Potential customers – and a possible increase in bookings – are reached across various platforms. An improved image, a positive reputation, and optimized feedback management are just three more reasons to partner with us for your online marketing needs.
Always keeping up with the times - as a certified Google Partner, we offer our customers first-class service in the SEA sector.Ongoing training, the recognition of industry trends, expanded expertise, and our pursuit of being among the best – all of this benefits our customers!
A reliable tool for increasing reach and brand awareness, or just modern-day nonsense? Successful collaborations with influencers require experience, knowledge, and a keen sense of trends. The fact is: this marketing approach is here to stay. That's why we utilize bloggers and influencers to boost your business.
How to present yourself in the best possible light! We'll show you how and with whom.
Your benefit?
User-generated (and reusable!) content, as we know it from influencer marketing, is authentic. Influencers take their followers on a journey, engaging with them on a friendly level. Users and your future guests immerse themselves in this genuine experience. By finding the right influencers for you, we increase your brand awareness within your target audience.An outside perspective. Strategy and positioning. Developing new, realistic ideas. Implementing them!
Our consulting services are based on three steps: understanding, connecting, and trusting. With an experienced external perspective and decades of experience in tourism, we define a clear positioning and provide customized approaches to perfectly align your business.
Against wasted marketing budget. For a concept and a strategy that truly suit you.
Your benefit?Through our consulting services, we help you optimize business processes, identify your customers' needs, and respond effectively. We identify your strengths and weaknesses, create an action plan, and develop a targeted marketing strategy. This saves resources and costs, and increases brand awareness and occupancy rates for your hotel.
AI is changing how people search, think, and decide. Instead of keywords, they type in natural questions—and expect concrete answers. Classic SEO and Google Ads remain important, but they are no longer enough on their own. Because: PR is the new SEO. Now it's crucial to develop high-quality, credible content using professional PR and strategic storytelling—and to "feed" the AI with it. For stories that resonate and are understood. By people and machines alike.
Your benefit?
With AI-powered storytelling, we bring your hotel and its stories to where decisions are made today: to high-reach media, digital platforms, and the content from which AI draws its answers. This generates attention and strengthens your image. The result: greater visibility, greater relevance, greater impact – and ultimately, increased revenue.A PR agency is only as good as its network. In our industry, strong contacts are absolutely essential. Journalists and media representatives regularly approach us for the latest news from the world of top hotels. Tourism and hospitality experts work hand in hand with us to provide comprehensive service. You can only benefit from this!
Your benefit?
Research stays with lucrative placements in top magazines. Collaborations with the "who's who" of journalism and social media. Services from long-standing partners in consulting, photography, IT, and more. Our network includes people with all kinds of backgrounds and expertise. We'd be happy to share it with you!
